Privacy Policy

1. Information We Collect

LateLabel.online collects the following categories of information:

Information you provide directly: When you sign up for our tools or waitlist, we collect your email address, estimated monthly shipping volume, and primary carrier selection. When you contact us, we collect your name, email, and message content.

Usage data: We collect anonymized data about how visitors interact with our website, including pages visited and tool usage, via Cloudflare Web Analytics. This data is aggregated and does not include personally identifiable information.

2. How We Use Your Information

We use collected information to:

• Send you the tools, templates, or resources you requested
• Notify you when the automated auditor launches (if you joined the waitlist)
• Respond to contact form submissions
• Improve our tools and content based on aggregated usage patterns

We do not sell your personal information to third parties.

3. Cookies

LateLabel uses only essential Cloudflare cookies required for security and basic site functionality. We use Cloudflare Web Analytics, which is cookieless and privacy-preserving by design. We do not use tracking cookies, advertising cookies, or third-party analytics that identify individual users.

4. Third-Party Services

Brevo (Sendinblue): We use Brevo to send transactional emails and manage our subscriber list. Your email address and any fields you submit via our forms are stored in Brevo. Brevo's privacy policy is available at brevo.com.

Cloudflare: Our website is hosted on Cloudflare Pages. Cloudflare processes traffic data as part of its content delivery and security services. Cloudflare's privacy policy is available at cloudflare.com.

5. Data Retention

We retain your email address and submitted data for as long as you are on our subscriber list. You can unsubscribe at any time using the link in any email we send you, after which your data is removed from active use within 30 days.

6. Your Rights

You have the right to:

• Access the personal data we hold about you
• Request deletion of your personal data
• Opt out of marketing communications at any time
• Request correction of inaccurate data

To exercise any of these rights, contact us at our contact page.

7. Children's Privacy

LateLabel is designed for ecommerce business owners and is not directed at children under the age of 13. We do not knowingly collect personal information from children.

8. Changes to This Policy

We may update this privacy policy from time to time. The "Last updated" date at the top of this page reflects when the most recent changes were made. Continued use of our website after changes constitutes acceptance of the updated policy.

9. Contact

If you have questions about this privacy policy, contact us via our contact page.